Sunday, 22 March 2015

AA- LAYOUT iD

Advert Analysis layout

For the layout inspiration I decided to go with iD magazine.
I focused on the summer 2012 issue of the magazine as I had a copy too. I particularly admired the font colour of the issue with its logo in a mid brown with a black and white image.

I found a particular article which caught my attention and I found it suited the style of the brand of Jean Paul Gaultier and the advert I was analysing. It had the great balance of picture to word ratio as it predominately placed its images alongside a group of text. Though it features a lot of white space I found it worked well and helped break my analysis layout, I found the article to be a great starter by to use as influence for my layout.

As for the magazine, honesty is being shown here,  I did not read iD before my university course. Yes, I know I feel ashamed too, but isn't that the fun of the course finding magazines you haven't read or heard to expand and branch out your creativity??
I admire the mix of content iD features in its issues, personally I admire their placement of text and images by making them as bold to capture the consumers attention.





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